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Kerastase and Kate Moss

The supermodel is helping to launch the brand's new styling line.

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By: Jamie Matusow

Editor-in-Chief

Kerastase Paris, a brand known for its professional salon treatment produts, is launching a new hair styling line – and enlisted the help of supermodel and fashion icon Kate Moss. Moss will serve as the muse for a new collection, “Couture Styling,” and appear in the brand’s ad campiagn.

Hair stylist and Artistic Director Luigi Murenu will style Moss’ hair for the campign, giving the supermodel 3 distinct looks – sculpted, voluminous and natural.

The campaign will debut in May 2013, and the Couture Styling Collection will launch in June 2013.

Photo: Kerastase’s Facebook page

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